6-Months Digital Marketing Course with Placement & Job Gurantee
Accomplish this Course with Our partner Craft Edge Academy
In an official partnership with Craftedge Academy, this program is your direct path to a secure career. Go beyond theory and learn in-demand skills like SEO, Google Ads, Social Media, and AI marketing tools through hands-on, real-world projects.
Learn SEO, Google Ads, Social Media, ChatGPT, and Analytics
Industry Expert Trainers
IBM Certification
100% Placement Gurantee
2000+ Hiring Partners
Course Overview
This AI-Powered Digital Marketing Diploma is offered through an official partnership between Hashtag Academy and Craftedge Academy. It is specifically designed to bridge the gap between academic learning and industry expectations, transforming you into a job-ready professional. Our curriculum is built and taught by industry experts, focusing on real-world projects to ensure you learn the skills employers are actually looking for. The final goal isn’t just a certificate—it’s a guaranteed placement journey to launch your career
Why Choose This Course?
Guaranteed Job Offer: We are India’s first ed-tech platform to provide a Letter of Intent (LOI) for a job before the course even begins , offering you a secure future from day one.
Globally Recognized IBM Certification: Every student receives a co-branded IBM certification included with the course at no additional cost, significantly boosting your resume’s value.
Learn from Industry Professionals: Your classes are taught by real-world Subject Matter Experts (SMEs) and professionals currently working in the digital marketing industry.
Build a Professional Portfolio: The curriculum is built around hands-on projects, simulations, and case studies that allow you to build an impressive portfolio to show employers.
AI-Powered Curriculum: Learn to accelerate marketing tasks using modern AI tools and gain skills in prompt engineering. You’ll also use AI tools to build a powerful CV as part of your placement support.
Comprehensive Career Support: We provide dedicated support including resume workshops, mock interviews, and access to our employer network to ensure your success.
Who Can Join & What is the Criteria for 100% Placement Gurantee?
This program is ideal for individuals seeking to start or advance their careers in the digital marketing landscape, including fresh graduates, professionals looking to upskill, and career changers.
To be eligible for the 100% Placement Guarantee, students must meet the following criteria:
- Have graduated with a degree.
- Maintain a minimum of 80% attendance throughout the course.
- Score a minimum of 75% in all module tests and assessments.
- Possess basic to intermediate English communication skills.
Skills You Will Gain
Upon completion of this diploma, you will have mastered a wide range of in-demand skills, including:
- Search Engine Optimization (SEO) & Search Engine Marketing (SEM)
- Social Media Strategy & Digital Advertising
- Marketing Analytics & Data Visualizatio
- Email Marketing & Marketing Automation
- E-Commerce Management
- Content Strategy & Content Creation
- Customer Acquisition & Retention Strategies
- Google Ads & Google Analytics
- Generative AI & Prompt Engineering for Marketing
Official partnership with Craftedge Academy
Official partnership with Craftedge Academy, a national leader in skill development. This collaboration means you get the personalized attention of a local Dehradun-based institute while accessing a nationally recognized, industry-vetted curriculum, expert faculty, and a vast placement network. This structured partnership is your assurance of a high-quality, outcome-focused educational experience designed to deliver real results and a secure career path.
Career Prospects After Certification
You will be prepared for a variety of roles in the fast-growing digital marketing sector.
Potential Job Roles: Digital Marketing Manager, SEO Specialist, Social Media Strategist, SEM Analyst, Content Marketing Manager, E-commerce Specialist.
Extensive Hiring Network: Gain access to our network of over 2000+ hiring partners.
Impressive Salary Potential: Our placement assistance has helped students secure jobs with compensation packages up to ₹30 LPA , with the highest recorded salary for a fresher being ₹16 LPA (India)
Long-Term Support: We provide dedicated placement assistance for one full year after you complete the course, ensuring you have continuous support as you begin your career.
6-Job Ready Digital Marketing Course– Syllabus
Module 1 – Foundation to Marketing and Digital Marketing Functions (14 Hours)
Digital Marketing, Performance Measurement, Social Media Marketing, Data Storytelling, Marketing Strategies, E-Commerce, Search Engine Marketing, Marketing Channel, Target Audience, Marketing, Search Engine Optimization, Marketing Analytics
Module 2 – Core Digital Marketing (18 Hours)
Search Engine Optimization, Marketing Strategies, Persona Development, Pay Per Click Advertising, Search Engine Marketing, Digital Marketing, Social Media Ads, Keyword Research, Customer Acquisition Management, Marketing, Target Audience, Digital Advertising
Module 3 – Prospect to Lead: Customer Interaction (24 Hours)
Social Media Marketing, Social Media Strategy, Advertising Campaigns, Customer Engagement, Target Audience, Marketing Analytics, Content Strategy, Digital Advertising, Social Media Management, Content Creation, Digital Marketing, Brand Awareness
Module 4 – Email Marketing (20 Hours)
Email Marketing, HubSpot CRM, Copywriting, Campaign Management, Customer Retention, Newsletters, Marketing Strategy and Techniques, Key Performance Indicators (KPIs), Marketing Automation, Performance Analysis, Data Ethics, Promotional Strategies, Digital Marketing, Marketing Analytics, A/B Testing, Personally Identifiable Information
Module 5 – Marketing Analytics and Measurement (20 Hours)
A/B Testing, Data Presentation, Stakeholder Communications, Google Ads, Google Analytics, Media Planning, Pivot Tables And Charts, Key Performance Indicators (KPIs), Marketing Analytics, Return On Investment, Data Analysis, Data Visualization, Spreadsheet Software, Marketing, Digital Marketing, Performance Measurement, Web Analytics and SEO, Marketing Budgets
Module 6 – e-Commerce (Build, Launch, Manage) (20 Hours)
E-Commerce, Order Fulfillment, Marketing Strategies, Market Research, Market Trend, Digital Advertising, Process Optimization, Target Audience
Module 7 - Customer Loyalty (through online tools) (16 Hours)
Customer Retention, Digital Marketing, Loyalty Programs, Marketing Analytics, Web Analytics, Customer Relationship Management, Performance Analysis, Data-Driven Decision-Making, Brand Loyalty, Key Performance Indicators (KPIs), Business Metrics, Marketing, E-Commerce, Customer Insights, Interviewing Skills
Module 8 - Accelerate Marketing with AI Tools (14 Hours)
Personal Attributes, Interviewing Skills, Applicant Tracking Systems, Problem Solving, Professional Development, Communication, Prompt Engineering, Generative AI
Module 9 - Considerations and Project (16 Hours)
Tools & Platforms You Will Master
- AI Tools: ChatGPT, Jasper, Canva AI, Runway, Pika Labs
- SEO Tools: SEMrush, Ahrefs, Google Search Console
- Advertising: Google Ads, Meta Ads Manager
- Social Media: Buffer, Hootsuite, Metricool
- Email Marketing: MailChimp, HubSpot
- Automation: Pabbly, ManyChat
Certifications You Will Earn
- Hashtag Academy Diploma in AI-Powered Digital Marketing
- Google Ads Search & Display Certification
- Meta Ads Certification
- HubSpot Email Marketing Certification
- SEMrush SEO Toolkit Certification
Course Includes :
- Level : Expert
- Duration : 6 Months
- Lessons : 30
- Students : 864
- Certifications : Yes
- Tools : 30+
- Job Gurantee Program* : Yes