My name is Rohan Joshi, and I’m the Director and Co-founder of Hashtag Digital Marketing Academy
Back in 2018, I wasn’t a business owner, nor did I have big plans to start a company. Like many young individuals, I was simply searching for a source of income ….something part-time that could support my daily expenses and give me a sense of independence. I was never the kind of person who dreamed of sitting in a corporate office from 9 to 5, following orders, and waiting 40 years for promotions. The rat race didn’t excite me….I wanted something more flexible, creative, and meaningful.
That’s when I stumbled upon the world of Digital Marketing. At first, it was just curiosity…..learning how websites attract visitors, how businesses use ads, and how people actually earn money online. But little did I know, this field would completely transform my life and make me fall in love with creativity, analytics, and freedom.
Today, I manage multiple businesses, lead a growing team, and train students to achieve the same level of success. And yes , it’s absolutely possible to earn ₹1 lakh per month in digital marketing, even if you’re starting from scratch.
Lets start step by step how to Earn ₹1 Lakh Per Month in Digital Marketing
Step 1: Learn the Core Skills of Digital Marketing
To earn in any profession, you first need skills that solve real problems.
Digital marketing isn’t just about posting on Instagram or running ads — it’s about understanding how the online world works.
Here are the core areas you need to master:
- SEO (Search Engine Optimization): Helps businesses rank on Google and get organic traffic.
- Social Media Marketing: Builds brand presence on platforms like Instagram, Facebook, and LinkedIn.
- Google Ads: Generates instant traffic and leads for clients or your own business.
- Content Marketing: Tells stories that engage, inform, and convert.
- Email Marketing: Builds loyal customers through nurturing campaigns.
- Analytics & Data Tracking: Helps you make smart decisions with data.
Each of these can become your income stream, and mastering even two or three can set you apart from 90% of beginners.
Step 2: Choose Your Earning Path
There are 5 proven ways to earn ₹1 lakh per month in digital marketing — even without a big team or investment.
1. Freelancing
Platforms like Upwork, Fiverr, and Freelancer allow you to offer your services to global clients.
Start by providing affordable services — SEO audits, ad campaign setups, or social media content.
Once you build a few testimonials and case studies, you can easily start charging ₹25,000–₹1,00,000 per project.
Pro tip: Create a personal website or portfolio showing your work. It builds instant trust.
2. Affiliate Marketing
If you love creating content, start a YouTube channel, blog, or Instagram page.
Promote tools, apps, or courses that you personally use — and earn a commission on every sale.
Many affiliate marketers in India earn ₹1–2 lakh per month just by building organic traffic and recommending trusted products.
3. Start a Digital Marketing Agency
Once you understand how businesses work online, you can help other businesses grow.
That’s how I started Click Stack Services Pvt. Ltd. …by helping small brands with lead generation, website development, and performance ads.
At first, I worked alone — designing strategies, managing campaigns, and analyzing results. But as results grew, so did the trust and client base.
Today, we manage clients across industries — from education and real estate to healthcare and automation.
If you can deliver real results, clients will happily pay you ₹50,000 to ₹2,00,000 per month per project.
4. Teach Digital Marketing
Once you’ve gained experience, teaching can become one of the most rewarding paths.
That’s why I founded Hashtag Digital Marketing Academy — to guide young minds, fresh graduates, and entrepreneurs toward building their own digital income.
With the right curriculum and practical exposure, you can earn by conducting workshops, selling online courses, or mentoring one-on-one.
5. Build & Monetize Your Own Brand
Start your own Instagram page, YouTube channel, or blog around a niche — travel, fitness, finance, or motivation.
Build an audience, engage with them, and monetize through:
- Brand collaborations
- Sponsored content
- Affiliate deals
- Digital products (ebooks, templates, courses)
This route takes time, but once your brand grows, the income becomes passive and scalable.
Step 3: Build Real Experience (Don’t Chase Money Too Early)
When I started, my first few projects paid less than ₹5,000. But I treated every project like a learning experience — testing campaigns, understanding audiences, and exploring new tools.
In digital marketing, results speak louder than degrees.
If you can generate leads, improve traffic, or increase sales, your value skyrockets — no matter your background.
So, focus on:
- Doing internships or live projects (even free at first)
- Building a portfolio with before-after case studies
- Continuously learning from online platforms and real campaigns
Within 6–12 months, your skillset will be strong enough to demand high-paying clients or jobs.
Step 4: Create Multiple Income Streams
To reach ₹1 lakh per month, rely on more than one income source.
For example:
- ₹40,000 from freelancing clients
- ₹30,000 from affiliate marketing
- ₹30,000 from teaching or brand collaborations
That’s your first lakh — and from there, it’s only upward.
With consistency, you can scale this to ₹2–3 lakh a month easily.
Step 5: Network, Collaborate, and Grow
Digital marketing is not a solo game — it’s a community-driven field.
The more you network with designers, video editors, copywriters, and strategists, the more opportunities you unlock.
Attend events, join LinkedIn groups, and collaborate on projects. Each connection could open doors to a bigger client, better project, or business partnership.
Step 6: Stay Updated with Trends
The digital world evolves daily.
What worked in 2019 doesn’t work today. Algorithms change, ad costs fluctuate, and user behavior shifts.
Make sure to stay updated with:
- Google algorithm changes
- Meta ad updates
- New tools like ChatGPT, Canva, or automation platforms
- Industry news from websites like Search Engine Journal, HubSpot, and Neil Patel
Continuous learning = Continuous earning.
From Learner to Leader
When I look back at my 2018 self — a young man just searching for part-time income — I feel proud of how far I’ve come.
Digital marketing didn’t just give me money — it gave me freedom, creativity, and purpose.
If you’re reading this and wondering whether you can earn ₹1 lakh per month — my answer is a loud YES.
You just need the right skills, mindset, and patience to grow.
The beauty of digital marketing is that your income isn’t limited by your degree, age, or location — it’s limited only by your consistency and willingness to learn.
So start today.
Learn, experiment, and build your path.
Who knows — maybe five years from now, you’ll be sharing your own success story just like I did.
In case you don’t how to start : Enroll in our digital marketing course and start your dream career